Artist
Exchange Printing Co.
Exchange Printing Co. is an artist. 1 work is cataloged here, principally at Victoria and Albert Museum.
This commercial printer turned Shakespeare’s The Taming of the Shrew into a 1919 poster with bold lettering and flat stripes of red, green, and yellow, colors meant to leap off New York streetcar kiosks. The design squeezes the play’s feisty romance into a single, shouting slab of paper. Look for the swirling ribbon that frames the title: it curls tighter than the collar on a 1910s matinee collar.
Next, tap the poster itself to see how ink and paper fought the noise of a crowded sidewalk.
Works by Exchange Printing Co.
Collections represented
