Artwork
'Pin-up' girl wearing a bikini and brushing her hair

'Pin-up' girl wearing a bikini and brushing her hair is a watercolor work on paper by the Naïve art artist Wilfrid R. Addey. It dates from 1944 and is held in the collection of the Victoria and Albert Museum. This watercolour by Wilfrid R.
About this work
Overview
This watercolour by Wilfrid R. Addey depicts a 'pin-up' girl in a distinctive white bikini with blue spots, engaged in a dual activity of brushing her hair and examining her reflection in a mirror.
Subject & Meaning
The subject, a kneeling figure with a turned head, embodies the typical 1940s female ideal: thin eyebrows, long eyelashes, defined lips, a long face, and a willowy physique. The scene conveys a sense of vanity and self-awareness, characteristic of the pin-up genre.
Technique & Style
Executed in watercolour, the work reflects the illustrative style prevalent in post-war advertising. Addey's approach, honed through decades of commercial art, blends precision with the subtle transparency of watercolour, suited for the era's promotional materials.
History & Provenance
Created in the late 1940s, this piece coincides with the European debut of the bikini (1947), an item considered shocking at the time. The artwork is part of Addey's extensive output for London advertising firms, including Dorland Advertising and Mitchells.
Context
This work is emblematic of the post-war advertising boom, where such illustrations were used to promote products and ideals. The bikini, a novel and controversial garment, adds a layer of cultural significance, reflecting changing societal norms.
Legacy
As part of Addey's corpus, the piece contributes to the historical record of mid-20th-century advertising art. For further insight into similar works, the Victoria and Albert Museum is a relevant resource.
Artist & collection
Artist
Wilfrid R. Addey made spare, ink-and-watercolor snapshots of mid-century America. His sheet shows a late-1940s pin-up in a purple bikini with a lit cigarette, quick lines catching the pose and the glow of a club lamp.…











